Creator of the VIDEOS that SELL System
About the instructor
Hi, my name is Melanie Falvey and I believe VIDEO should be made easy and yet look professional.
After seeing people livestreaming and creating videos without being aware of their backdrops, I decided to help them by applying my experience as an award-winning designer. My work offline, in my own design studio consisted in merging the power of commercial design + psychology to create high selling retail spaces, hop window displays, events...
A videos backdrop is your About me page, your Storefront, it needs to combine commercial design + seller psychology for it to be effective.
So, the Backdrops that Sell System was born and I began to help people to do their videos in settings and in front of backdrops that really amplified their message, showed their expertise, told their story, branded their videos and got them SALES.
After working with my clients and student, I realised I was helping them with much more than backdrops...here is when the VIDEOS that SELL Sytem was born, a complete framework to turn VIEWERS into CLIENTS.
No other programme or course out there teaches video as I do.
Starting from the Mindset, building up Confidence.
Designing a powerful Video Strategy.
Learning what bakcdrops you need for every video situation.
Crafting a magnetic Video character that will help you attract your Ideal client and will enable you to show up in the right mood every single time, no matter how tired you might be.
Knowing exactky what typpe of videos you need to be posting, depending on your clients´s journey.
Getting the right equipment you need, none of the expensive, huge stuff people think they need.
Forget about tech overwhelm and learning and purchasing complex software, you need none of that.
As business owners, we already have many hats to wear, video producer shouldn´t be a heavy hat, more a nice, easy to wear hat that we can enjoy wearing.
Professional looking videos are VITAL in today´s saturated feed, but there is a way of making the Art of Video easy, empowering and enjoyable...oh, and very importantly, Profitable!
Join me in this fascinating experience that will completely transform your confidence and your business!
Stand out from the crowd by showing up PROFESSIONALLY and getting SALES from your VIDEOS!
My insights and articles can be found in several international publications.
She is the author of the book The Perfect Backdrop.
So, you have a brand new COURSE that your students are going to rave about, but...wait...
Are you making any of these mistakes?
-Not having the right backdrop for your content can decrease sales up to 71%!
-Not being aware that you need a specific backdrop for Courses in negatively impacting your Students´learning experience.
-Having the wrong visuals is confusing and diluting your course content.
-Using NO or the WRONG visuals is deterring your student´s learning.
Don´t panic just yet!!
I got your back, or, even better:
Your BACKDROP has your back, indeed , a backdrop is a physical support as well as an emotional one.
A backdrop, that is, the right backdrop (and that is exactly what you will learn in this course) can hugely enhance the learners´ experience.
- It can reinforce memory retention by 32%,the effective use of visuals can decrease learning time, improve comprehension, as well as make learning more effective and long lasting .
- It increases student satisfaction rates (by up to 60%).
- It increase Dopamine levels :a neurotransmitter that is linked to motivation and goal achievement.
- It also increases Serotonin levels, which will skyrocket your course completion rates...
- It is the easiest way of branding your course, your videos and your lessons.
- It is a great community building tool: hence enhancing the learning experience.
- It is the fastest way of making your courses STAND OUT.
- Visuals are processed 60,000 times faster than text.
- 90% of information transmitted to the brain is visual.
Using the RIGHT backdrop for each of the learning stages, will dramatically improve your course and that means 2 things:
1- Your students will rave about your courses and refer more students to them.
2- You can charge more for your courses when your results are excellent!
See? It is fundamental that you get this powerful tool right!
And, believe me, it is as easy to get it right as it is to get it wrong but the results are vastly the opposite.
In this course, you will learn the psychology behind visual aids and how to apply them to your backdrop.
You will learn step by step what elements you need to include in your backdrop so that it amplifies your course instead of harming it.
You will learn how to increase Dopamine and Serotonin levels in your students (in a natural way) so that their learning experience is positively enhanced.
You will be able to be one of the few delivering courses that are 100% effective, by using the power of visual communication, psychology and learning enhancing techniques.