WHAT IS IT ALL ABOUT?
If you are doing Facebook lives, videos, online courses, skype or zoom calls or any other kind of online broadcast, you need to be using your backdrop as a Branding tool as well as your setting.
It is a very powerful communication, marketing and branding tool!
But what is a BACKDROP?
Now, hiring an expert designer might be costly.
As an entrepreneur, you already have a lot to think of, many things that you need to have in place in order for your business to succeed.
This is why I created this unique course, nothing like this exists anywhere else.
I wanted to give entrepreneurs and businesses the tools and the knowledge I invest in my One-on-one clients. Video is huge and it is only going to get bigger, you simply cannot afford not to get it right.
What your viewers can see must match your message. Your backdrop should enhance your expertise, and not break your message.
If you want to be seen as an expert, a valuable professional, you must start paying attention to your backdrop.
This course is the easiest and most affordable way of getting your backdrop work in your favour and not against you. This course will enable you to appear as the expert you are, get your audience´s attention and enhance your message, amplifying it to reach a bigger audience.
Start looking professional, your business and YOU deserve it.
In this 3 week course you will learn exactly:
-Why you need a branded backdrop.
-How to choose the best one for your business and your style.
-Why branding your broadcasts will make it easier to find your tribe.
-How you can easily solve many branding needs just by styling your backdrop.
-Secrets and tips I use to create branded backdrops for my clients.
This course combines the best of One-on-one help services with lessons, assessment and support in a learning environment.
The course includes weekly Video lessons, e-book and .pdf documentation, full support in a closed group or email and one-on-one help and guidance from me during a 3-week period.
It includes a One-on-one Consultation via Skype. 30 minutes of my expertise that we can use to do a final styling session, so you know that everything you have created is spot on!
This One-on-one help makes all the difference, this is not another course that you will buy and maybe or maybe not implement, I will be with you every step of the way, during the 3 weeks so that you can create the Perfect Backdrop for your videos. I will walk you though the styling session to make sure every single prop is in the right place, styled in the most effective way for your videos.
*You can also choose to use your 30 minute One-on-one consultation at any other point during the course, for instance, if you need help setting your foundations or finding your props.
We will start with The Foundations: where you will get clear on your needs, your style and your starting point.
After that we will start working on your backdrop,how to choose the right one for your business and needs, you will learn how to look for Props, learn how to style them and you will become confident in telling your story through your surroundings.
You will become aware of the importance of creating a branded backdrop for your online presence.
At the end of the three weeks you will have a well styled and professional looking setting for all your video , live streams and calls.
But not only that, you will have the tools and techniques needed to replicate a well-designed space in any environment!
No decor or props are included in the course, many times you will be able to find them in your own home or office. In the case of needing certain accessories, I will provide a list of outsourced options and suppliers within your budget.
This course format is perfect for you if:
- You like learning Why you are doing things
- You like to know What works and doesn´t work.
-You want to learn How to apply these tips and techniques I am sharing to any other space in your home and office.
- If you enjoy mingling with like-minded entrepreneurs and like sharing your progress.
My approach to teaching is through play and simple actionable steps, you will feel confident styling in no time once you learn my tricks.
NOTE: I like to make my Courses content really achievable and easy to follow, but don´t be mistaken, the knowledge and tools you will be acquiring are invaluable and you will be able to apply them to many other environments and spaces in your business and even in your home.
I must advise: there is a likely chance that during the course, you will turn into a styling addict! It has happened before…
The beauty my students are able to create after completing the course makes me truly happy and even more so seeing how their attitude towards decor, styling and design is evolving and how they are now so aware of their surroundings and how they affect their well-being, performance and mood and therefore----their business and success!
The course is yours to keep forever, you can study it at your own pace.
My course comes with:
One-on-one help from me, which is not the norm but I know it makes all the difference!
It will not only keep you accountable but I will be taking you by the hand and showing you exactly what you need to do at every step.
- It´s fun, informative and a LIFE-CHANGING experience, once you get the tools to change and improve your surroundings, your whole life and attitude will change- it is that POWERFUL!
This is what you get with this course:
- Weekly lessons, over three weeks. These lessons include videos, e-books and articles that explain each lesson.
- Fun tasks that will enable you to fully understand and master each lesson.
- One-on-one help during the course + a 30-minute design consultation via skype or email.
- A love for styling and an awareness of your surroundings you will be able to use in any other space.
- My secret tools and techniques that I use in my high-end design projects and with my One-on.one clients: you will be able to replicate these techniques in any other space, even in your home!
Hi, my name is Melanie Falvey and I believe VIDEO should be made easy and yet look professional.
After seeing people livestreaming and creating videos without being aware of their backdrops, I decided to help them by applying my experience as an award-winning designer. My work offline, in my own design studio consisted in merging the power of commercial design + psychology to create high selling retail spaces, hop window displays, events...
A videos backdrop is your About me page, your Storefront, it needs to combine commercial design + seller psychology for it to be effective.
So, the Backdrops that Sell System was born and I began to help people to do their videos in settings and in front of backdrops that really amplified their message, showed their expertise, told their story, branded their videos and got them SALES.
After working with my clients and student, I realised I was helping them with much more than backdrops...here is when the VIDEOS that SELL Sytem was born, a complete framework to turn VIEWERS into CLIENTS.
No other programme or course out there teaches video as I do.
Starting from the Mindset, building up Confidence.
Designing a powerful Video Strategy.
Learning what bakcdrops you need for every video situation.
Crafting a magnetic Video character that will help you attract your Ideal client and will enable you to show up in the right mood every single time, no matter how tired you might be.
Knowing exactky what typpe of videos you need to be posting, depending on your clients´s journey.
Getting the right equipment you need, none of the expensive, huge stuff people think they need.
Forget about tech overwhelm and learning and purchasing complex software, you need none of that.
As business owners, we already have many hats to wear, video producer shouldn´t be a heavy hat, more a nice, easy to wear hat that we can enjoy wearing.
Professional looking videos are VITAL in today´s saturated feed, but there is a way of making the Art of Video easy, empowering and enjoyable...oh, and very importantly, Profitable!
Join me in this fascinating experience that will completely transform your confidence and your business!
Stand out from the crowd by showing up PROFESSIONALLY and getting SALES from your VIDEOS!
My insights and articles can be found in several international publications.
She is the author of the book The Perfect Backdrop.
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